Here is a List of 10 things should focus on to minimize Bounce Rate:
1. Product Price too High – Shop the competition or provide some other value add that justifies your higher price. Experiment with removing the price from the landing page(s) if you cannot compete in that category.
2. Poor Navigation – If a user does not get exactly what they want they will click a link or two if they think it will yield results. Use clear global navigation, bread crumbs and dynamic navigation such as “customers who purchased this product also purchased…”.
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